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| WHO |
Age Concern
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| WHERE |
Age Concern England
Astral House
1268 London Road
LONDON SW16 4ER
+44 (0) 208 679 8000
http://www.age.org.uk
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WHAT
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Age Concern is the leading national charity concerned with ageing and older people, embracing 1400 local Age Concern organisations and over 100 national organisations.
Age Concern cares about older people and believes that life should be fulfilling and enjoyable. But for too many older people this is impossible. Problems such as inadequate income and housing make their lives a misery and worries about long-term care cause great anxiety. Lack of accessible transport, shopping and leisure facilities can leave people housebound and isolated and negative attitudes and stereotypes often mean they are not valued in their communities. Age Concern sets out to find effective ways to deal with these issues. Activities are focused into the following areas:
- campaigning to change policy and attitudes
- providing and supporting services for older people
- innovative programmes with corporate partners
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| AND |
Debate of the Age |

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WHO
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AgeNet
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| WHERE |
AgeNet
Wolfson Institute of Preventative Medicine
St Bartholomew's and the Royal London School of Medicine and Dentistry
Charterhouse Square
London EC1M 6BQ
+44 (0) 207 982 6244
http://www.agenet.ac.uk
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| WHAT |
AgeNet is a research initiative, sponsored and funded by the Medical Research Council, BUPA, Research into Ageing, Smithcline Beecham and Westminster Health Care. It also receives funding from the Government's Foresight Challenge.
AgeNet aims to bring together academics, industry, charities and the NHS into research partnerships that will investigate ways to improve the quality of life of elderly people by
- forging a long-term strategy to confront the problems associated with ageing through Foresight workshops
- bringing together innovative partnerships between industry and academia
- multidisciplinary training of researchers
- providing information on the resources available to the private and public sectors
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| AND |
Foresight Challenge |

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WHO
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Debate of the Age
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| WHERE |
The millennium Debate of the Age
Walkden House
10 Melton Street
London NW1 2EJ
+44 (0) 207 387 7446
http://www.age2000.org.uk
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| WHAT |
Co-ordinated by Age Concern, The millennium Debate of the Age offers an unprecedented opportunity for the nation to understand better how demographic change is affecting our lives, our families, our work and the world around us.
This action-based campaign aims to reach 80% of the population over the next 2 years and engage up to 30 million people. In addition to public awareness, the Debate will incorporate substantial public policy research and has already commissioned five reports focusing on the following fields:
- paying for age
- health and care
- the future of the built environment
- future work and lifestyles
- values and attitudes in an ageing society
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| AND |
Age Concern |

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WHO
|
DesignAge
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| WHERE |
DesignAge
The Helen Hamlyn Research Centre
Royal College of Art
Kensington Gore
London SW7 2EU
+44 (0) 207 590 4242
http://www.hhrc.rca.ac.uk
|
| WHAT |
Founded in 1991 and supported by the Helen Hamlyn Foundation, DesignAge is the Royal College of Art's action-research programme on design and ageing. DesignAge stages conferences, seminars and workshops, conducting research programmes, establishing an international network and a unique special collection, which is housed in the RCA library.
Visit also the The Design for Ageing Network [DAN] website at http://dan.interact.nl/ to find out about its membership database and information on age and universal design from around the world.
DesignAge is involved in the New Design for Old section of the RCA Student Design Awards - a regular competition for RCA students in their final year.
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| AND |
New Design for Old RCA Student Design Awards
The Design for Ageing Network [DAN] |

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WHO
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Central Saint Martins & the Design Council
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| WHERE |
Central Saint Martins College of Art & Design
Southampton Row
London WC1B 4AP
+44 (0) 207 514 7016
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| WHAT |
Design Aid
A CD Rom based design resource, for designers and manufacturers, to help understand the lifestyles of disabled people.
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| AND |
Design for Ability |

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WHO
|
Design for Ability
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| WHERE |
Design for Ability
Central Saint Martins
Southampton Row
London WC1B 4AP
+44 (0) 207 514 7127
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| WHAT |
Design for Ability is concerned with the information needs of designers creating products for physically disabled people. Such products embrace the full range from special purpose to inclusive products but all must meet the lifestyle needs of users to fulfil their purpose and be commercially successful.
Design for Ability was founded in 1995 and the research team varies in size and specialism according to project needs.
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| AND |
Design Aid |

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WHO
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Design for All - EPSRC
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| WHERE |
EQUAL Programme
Engineering and Physical Research Council
Polaris House
North Star Avenue
Swindon SN2 1ET
+44 (0) 1793 444334
http://www.epsrc.ac.uk
|
| WHAT |
The Engineering and Physical Sciences Research Council [EPSRC] acts on behalf of the government - reporting to the Office of Science and Technology within the DTI - in supporting research and postgraduate training in engineering and the physical sciences.
Design for All forms one of the research themes of EPSRC EQUAL activities.
The aim of EQUAL (Extending QUAlity Life), initiated by the Government's Office of Science and Technology in 1995, is to draw together disparate research activities that bear on the extension of the active period of people's lives, thereby helping individuals to achieve a better lifestyle, participate more fully and actively, and avoid or alleviate the effects of disability.
The potential benefits are seen as: better health, more active life, better quality of life, greater continuing participation in society, a lighter burden on society, and the generation of considerable business opportunities for UK firms to exploit in global markets. Although benefits will accrue to all, the main drivers for the initiative are the needs of an ageing population, and the needs of people with disabilities.
The specific objectives for Design for All are to generate the knowledge base to extend the range of application of equipment, services and systems designed for the general population to people with disabilities through the development of the 'inclusive design' approaches.
EQUAL supported 4 projects in 1998 (£0.7M value) with another call for proposals planned for late 1999. In addition, EPSRC also supports other design research, either through the Responsive Mode or the Integrated Design and Manufacture Initiative. The portfolio of Design research that the EPSRC currently supports is substantial, comprising 151 grants, which represent £23.6 million of investment.
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| WHO |
Foresight - Ageing Population PANEL
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WHERE
|
Ageing Population Panel
Foresight Directorate
Office of Science and Technology
Department of Trade and Industry
1 Victoria Street
London SW1H OET
+44 (0) 207 215 6743
http://www.foresight.gov.uk
|
| WHAT |
The purpose of Foresight, launched in the UK in 1994, is to
- develop visions of the future - looking at possible needs, opportunities and threats and deciding what should be done to prepare for these challenges
- build bridges between business, science and government - pooling knowledge across different activities
- increase national wealth and quality of life
There are ten sectoral and three thematic panels, one of which is the Ageing Population Panel chaired by Mr Jim Stretton, Chief Executive, Standard Life.
The panel will identify relevant issues and opportunities affecting older people, exploring new ways in which they may be addressed. It will also champion social and economic concerns, identifying potential impacts on markets and potential challenges and opportunities for government, business and society as a whole.
The panels approach must be unique but complimentary to those which already exist to ensure that it adds value to relevant activities and initiatives.
Set against a time horizon of 20-30 years hence, the Panel's investigation will be focused around the following broad topics:
- labour, leisure and learning
- financial
- Health [jointly with the Foresight Healthcare Panel]
- Design for Living
- Knowledge and Information
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| WHO |
RNIB & the Society of Typographic Designers
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| WHERE |
Society of Typographical Designers
+44 (0) 1793 498 449
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| WHAT |
Graphic Design for the Partially Sighted
Guidelines for graphic designers, design students and staff on the effective presentation of graphic design for people with partial sight. The guidelines, driven by legislation on communicating through print media, offer guidance on type sizes, type styles and colour contrast.
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| AND |
RNIB |

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| WHO |
Engineering Design Centre - University of Cambridge
DesignAge - Royal College of Art
Design for Ability - Central Saint Martins
Design Council
|
| WHERE |
Hannah Curtis
Research Assistant
Design Council
34 Bow Street
London WC2E 7DL
+44 [0] 207 420 5237
email: hannahc@designcouncil.org.uk
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| WHAT |
I-Design - understanding the needs of the whole population
The Design Council are collaborating with the Engineering Design Centre at the University of Cambridge, DesignAge at the Royal college of Art and Design for Ability at Central Saint Martins in a three year research project to provide designers, and those commissioning design, with useful data and information that will help them design products for elderly and disabled people to enable independence at home and access to work for the whole population.
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| AND |
DesignAge
Design for Ability |

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| WHO |
National Disability Council
|
| WHERE |
National Disability Council
Level 4A
Caxton House
Tothill Street
London SW1H 9NA
+44 (0) 207 273 5636
http://www.disability-council.gov.uk
|
| WHAT |
The NDC is an independent body with statutory duties to advise the Secretary of State for Education and Employment in the following key areas
- the elimination of discrimination against disabled people
- measures to reduce or eliminate such discrimination
- the operation of the Disability Discrimination Act 1995
The Council sees its role as a bridge-builder between disabled people and their organisations and the community of private and public sector service providers. It is open to innovative ways and means of finding solutions to the barriers that disabled people encounter. The NDC works to turn disabled peoples aspirations into practical reality.
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| WHO |
New Design for Old
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| WHERE |
RSA
Design Department
8 John Adam Street
London WC2N 6EZ
+44 (0) 207 839 5805
http://www.rsa.org.uk/sda
|
| WHAT |
The Royal Society for the Encouragement of Arts, Manufacture & Commerce [RSA] runs the national, premier competition for design students in the UK - the Student Design Awards. One of the project areas within the SDA is New Design for Old which has been running since 1986.
Founded by Helen Hamlyn the aim originally was to encourage students to produce products for older people. Over the years the brief has changed and the emphasis now is more on Inclusive Design, but the scheme has been hugely influential in academic terms in raising the awareness of age-related issues in the curricula.
Susan Hewer [Head of Design] and Cheryl Kingsland [Product Manager, Student Design Awards] are both members of Design for Ageing Network [DAN] and have co-ordinated groups which produced a Teaching Pack and Travelling Exhibition on age-related issues.
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| WHO |
RNIB
|
| WHERE |
Design for All campaigning:
RNIB Product Consultancy Service
Bakewell Road
Orton Southgate
Peterborough
PE2 6XU
Contact: Paul Snee
+44 (0) 1733 375151
http://www.rnib.org.uk
RNIB campaigns:
RNIB Public Policy
224 Great Portland Street
London W1N 6AA
+44 (0) 207 388 1266
|
| WHAT |
The Royal National Institute for the Blind (RNIB) is the leading charity providing services for people with serious sight problems. It is the only charity with a dedicated team of engineers, ergonomicists, occupational therapists and orthoptists who work to research, design, evaluate, adapt and develop products within the design for all guidelines.
Initially specialising in products for people with serious sight problems (around 1.7 million people in the UK), RNIB's product development team are increasingly working with commercial companies to ensure their products are suitable for all their customers
The RNIB Product Development Consultancy Service have a decade's worth of experience in the design, evaluation and manufacture of products for people with pan-disabilities. By providing advice to product designers and manufactures on the needs of this market segment, and practical solutions to meet them, the team hopes to increase its impact on the lives of older, disabled and visually impaired people through the resulting mainstream provision of affordable and accessible products.
RNIB campaigns on a wide variety of issues, from eye health to the design of banknotes and coins; from legislation about broadcasting to accessible information. All RNIB campaigns are geared especially to tackling the discrimination faced by blind and partially sighted people both in the UK and Europe.
RNIB uses a variety of methods to achieve its campaigning aims. These can range from behind-the-scenes lobbying of national and local government, to public meetings, letter writing campaigns and working in coalitions.
RNIB continually strive to promote the concept of design for all, encouraging product designers and manufacturers to design products and environments that are suitable for use by all people, to the greatest extent possible, without the need for adaptation or specialised designs.
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| AND |
Graphic Design for the Partially Sighted |

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| WHO |
Age Concern & British Gas
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| WHERE |
Age Concern Training
Martindale
Hawks Green Lane
Cannock
Staffs
+44 (0) 1543 503660
|
| WHAT |
Through Other Eyes is a sensory simulation programme which has been designed to acquaint business, designers and service personnel with some of the special needs of older people.
The simulation equipment worn by the participants on the programme was developed with the help of eminent gerontologists and includes: ankle and wrist weights for loss of strength and agility; specially prepared goggles to represent cataracts, tunnel vision or retina damage and ear plugs for reduced hearing.
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| AND |
Age Concern |