Is the knowledge economy giving way to the consumer-ruled human economy? Will Murray, author of the new book Brand Storm, says that’s exactly what’s round the corner. Meanwhile Ralph Ardill, marketing and strategic planning director of Imagination, says time’s running out for the ‘brand pollution’ caused by old-school marketing. Will Murray Author and Consultant (10 mins) Ralph Ardill Marketing and Strategic Planning Director at Imagination (10 mins) Discussion (4 mins) On 1 November, there was a second chance to quiz Will Murray and Ralph Ardill in a live online chat on the Design Council website. Click here and log in as a guest to see the one-hour discussion on the future of brands.